Recipient
Use mom, sister, best friend, bridesmaid, teacher, coworker, or pet lover when accurate.
Gift SEO
Etsy Gift Tags
Gift-focused tags help match shoppers who know the recipient or occasion, but not the exact product. Combine the product with occasion and recipient phrases.
Gift tag angles
Occasion
Add birthday, wedding, anniversary, Christmas, housewarming, or graduation.
Personalization
If the item can be customized, include personalized, custom, name, initial, or birth month ideas.